Beauty of Joseon has taken the skincare world by storm with its unique approach to beauty. Inspired by traditional Korean Hanbang (한방) ingredients, this brand blends centuries-old skincare secrets with modern innovation to create gentle, effective formulas. From viral sunscreens to glow-boosting serums, Beauty of Joseon has become a must-have for K-Beauty lovers worldwide.
The Philosophy Behind Beauty of Joseon
Unlike many modern skincare brands, Beauty of Joseon draws inspiration from the Joseon Dynasty’s beauty rituals. Women of this era used natural ingredients like rice, ginseng, and honey to maintain clear and radiant skin. The brand takes these traditional elements and enhances them with cutting-edge skincare technology to cater to today’s skincare needs.
Best-Selling Products You Need to Try
✔️Relief Sun: Rice + Probiotics SPF50+ PA++++
One of Beauty of Joseon’s most viral products, this lightweight sunscreen became an instant hit for its hydrating, non-greasy formula. Unlike traditional sunscreens that leave a white cast, this one absorbs seamlessly into the skin, making it perfect for all skin tones.
Key Ingredients & Benefits:
Rice Extract & Probiotics – Strengthens the skin barrier while keeping it hydrated.
SPF 50+ PA++++ – Provides broad-spectrum protection without a heavy feel.
Non-greasy & No White Cast – Ideal for daily use, even under makeup.
✔️Glow Deep Serum: Rice + Alpha-Arbutin
If you want brighter, more even-toned skin, this serum is a game-changer. It combines rice extract with alpha-arbutin, a powerhouse ingredient known for fading dark spots and evening out the complexion.
Key Ingredients & Benefits:
68% Rice Extract – Deeply hydrates and nourishes.
2% Alpha-Arbutin – Reduces pigmentation and enhances skin glow.
Lightweight & Fast - Absorbing – Perfect for layering in any routine.
✔️Revive Eye Serum: Ginseng + Retinal
Tired-looking eyes? This anti-aging eye serum helps reduce fine lines, brighten dark circles, and firm the delicate under-eye area. Infused with ginseng and retinal, it provides a gentle yet powerful approach to eye care.
Key Ingredients & Benefits:
Ginseng Extract – Boosts circulation and revitalizes skin.
Retinal (0.02%) – A milder form of retinol that smooths fine lines.
Hydrating Formula – Prevents dryness around the eyes.
Why People Love Beauty of Joseon
Clean & Gentle Formulas – Free from harsh chemicals, making them great for sensitive skin.
Inspired by Tradition, Backed by Science – A unique blend of Hanbang ingredients and modern skincare technology.
Affordable Luxury – High-quality formulations at an accessible price point.
Minimalist & Elegant Packaging – Looks beautiful on any skincare shelf.
Final Thoughts: Is Beauty of Joseon Worth It?
Absolutely! Whether you’re looking for a hydrating sunscreen, a brightening serum, or an anti-aging eye cream, Beauty of Joseon delivers **effective, gentle, and afeffective, gentle, and affordable skincembrace the timeless beauty of Hanbang skincare!
✨ Explore Beauty of Joseon’s collection today and find your new skincare obsession! ✨